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World Smile Day 2021

Put a smile on your loved one’s face on World Smile Day!

Seeing your loved ones’ smile is one of the best things in the world. It really does fill your heart with joy when you see family and friends smile. And when you are the reason that they are smiling it’s an even better feeling.

World Smile Day is a great excuse to offer a small act of kindness to bring smiles to those you care about. It is celebrated on the first Friday of October, which is the 1st of October this year, and there are some interesting facts behind it. In 1963 a commercial artist called Harvey Ball from Worcester; Massachusetts created the smiley face symbol. The yellow ball with two black dots for eyes and a big smile going across it is recognisable as a symbol of goodwill and good cheer on the planet. However, after some years Harvey Ball was concerned that the symbol, he created was now over-commercialised and had lost its original meaning and intent due to its constant repetition in the marketplace. That’s when he came up with World Smile Day, to reclaim the meaning of the symbol, and as he thought that all of us should devote one day each year to smiles and acts of kindness throughout the world.

Thinking of others and making a difference in someone else’s life is second nature to a lot of people, with no need to overthink what to do. Something as simple as just taking some time out of your day to have a conversation with someone can make the world of difference to them, and you may not even know it! If you are looking to do something a bit grander, and put some thought into it, then you may find the perfect thing to do is to send someone a small gift to brighten up their day. We have plenty of options when it comes to gifts that will put a smile on someone’s face. Here are some ideas of what to get them from


If you really want to put a massive grin on someone’s face, we think a delicious cake is the way to go. Any one of our cakes is sure to make someone smile. There are lots of flavours to choose from; traditional cakes such as Victoria Sponge Cake, Lemon Cake, Coffee Cake, and Chocolate cake always go down well. We also have more adventurous flavours such as Apple Crumble Cake, Millionaires cake, Rocky Road Cake, and more to choose from. There are also various sizes available, from our cakes for 8 or 16, to Baby Sponge cakes, and our sharing cakes. We also have a wonderful range of Gluten Free Cakes, Dairy Free Cakes, and Vegan Cakes available. There are so many options, you’ll be spoilt for choice.


When there is a chocolate fan in your life, a brownie is most likely going to be the ideal choice for your loved one. We have a whole range of brownies, and we even have gluten free brownies, and vegan brownie options available. There are several flavours to choose from in our standard brownie range; Speculoos Biscoff Brownie, Chocolate Orange Brownie, Triple Chocolate Brownie, Hazelnut Praline Brownie, Raspberry and White chocolate brownie, and even a sharing brownie.

Cake Cards

A letterbox gift may be the perfect option for putting a smile on someone’s face. Our Cake Cards are affordable letterbox gifts, that are very convenient to send all over in the UK. You get to choose a wonderful card design, we have a lot of options for all occasions, and then pop a slice or two of delicious cake inside it. Just like our whole cakes, there are lots of cake slice flavours to pick from, including standard cake slices, gluten free cake slices, vegan cake slices, and flapjacks. There are lots of added extras you can include as well to create a wonderful letterbox gift.

So, whether you decide to send someone a tasty treat for World Smile Day 2021, or you just do something simple for someone you care about, we hope that lots of people will be smiling on the 1st of October 2021!